Presentation Title (Limit of 12 words)

PR for Assessing: Taking an ‘Offensive Approach’ to a Defensive Profession with the Help of Technology

Presentation Category

07 MANAGING PUBLIC RELATIONS AND COMMUNICATIONS

Session Description

Howell Township, NJ is taking a proactive approach to public relations by using technology to open the lines of communication with their constituents. Everything from their tax board portal, email blasts, websites and social media to good old-fashioned "townhall meetings" are employed to continually keep the public educated.

Audience Expertise

General Interest (Appropriate for all experience level)

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PR for Assessing: Taking an ‘Offensive Approach’ to a Defensive Profession with the Help of Technology

Howell Township, NJ is taking a proactive approach to public relations by using technology to open the lines of communication with their constituents. Everything from their tax board portal, email blasts, websites and social media to good old-fashioned "townhall meetings" are employed to continually keep the public educated.