Presentation Title

Personalized Government – A Digital Relationship

Brief Session Description

In every aspect of our digital lives we expect internet giants such as Amazon, Google or Netflix to offer us more information, more suggestions or more context. We want the apps to remember us, tell us the weather and perhaps remind us of things. This presentation discusses the current ‘silo-based’ digital presence commonly used by government, it considers the rationale behind a move to a more digitally engaged citizen-office relationship.

Presentation Category

Emerging Issues

Audience Expertise

General Interest (Appropriate for all experience levels.)

Start Date

9-10-2019 10:45 AM

End Date

9-10-2019 11:45 AM

Appendium Knowledge Area

Managing Public Relations and Communications

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Sep 10th, 10:45 AM Sep 10th, 11:45 AM

Personalized Government – A Digital Relationship

In every aspect of our digital lives we expect internet giants such as Amazon, Google or Netflix to offer us more information, more suggestions or more context. We want the apps to remember us, tell us the weather and perhaps remind us of things. This presentation discusses the current ‘silo-based’ digital presence commonly used by government, it considers the rationale behind a move to a more digitally engaged citizen-office relationship.